Two years ago Facebook began to allow brands to set up shop and sell their products through shop pages. Since then the concept of “F-commerce” has begun to drip into mainstream commerce. Social Media Influence put together an infographic walking you through the history of Facebook’s merchant platform and some interesting numbers to arise out of it. A couple pieces of information we picked out for….

• The most liked Facebook shop is Lady Gaga’s
• Facebook’s first retail transaction was $34 spent on flowers from 1-800-flowers (2 years ago)
• 8% of brands have a Facebook page with the ability to transact (which leaves 92% of brands still untapped)
• Currently $6 billion a year in retail transactions occur on Facebook
• It’s predicted that by 2015 $30 billion a year in retail  transactions will occur on Facebook (that’s a 400% growth rate over the next four years)
• Currently 80% of Facebook shop transactions ocur in the United States. Ny 2015 that number is expected to decrease to 53%